Vasilica Pascu, CECCAR chartered accountant and founder of The Finview

CECCAR chartered accountant · Outsourced finance director · Founder of The Finview

Vasilica Pascu

I have worked in accounting since 2004, and I spent my career on the other side of the table: not as an external supplier, but as the person inside the company who answers to shareholders for the numbers.

Before Finview

The first years were spent in company accounting. From 2008 onwards came the roles that shaped how I work today.

2008 – 2012 · Chief accountant, Ozone Laboratories

I handled the financial side of the company's acquisition by the Labormed group: the transfer of assets, of inventory and of people, with all the tax verification that comes with it. I was responsible for administrative, tax, financial, treasury and commercial operations, and for reporting to external shareholders.

2012 – 2016 · Chief accountant, A&D Pharma group (now Dr. Max)

I built the financial flow and the reporting rules from scratch for every new business line in the group. I ran the accounting for six companies and oversaw the consolidated financial statements of the holding.

2016 – 2026 · Ten years in a software company

I joined as head of finance and accounting. Between 2019 and 2021 I was finance director — the period in which the company grew from 20 to over 300 employees: budgeting, monthly reporting to shareholders, corporate governance, internal procedures, statutory and internal audit.

From 2021 I ran treasury and accounting: cash flow planning, the relationship with the banks, credit lines, factoring, letters of guarantee, intra-group loans and foreign currency operations. In the same period I saw through a merger, the transfer pricing file, the research and development file and the implementation of a state aid scheme — and I digitised the accounting and treasury processes, with new platforms and flows connecting systems that previously did not talk to each other.

What I do now

I founded The Finview to do the same work, but for companies that cannot afford a full-time finance director. Every client works directly with me — this work means knowing the company, not merely recording invoices.

  • Accounting and payrollDeadlines met at ANAF and ITM, e-Factura and SAF-T included.
  • Management accountingThe numbers arranged for decisions, not only for reporting.
  • Financial analysisCash forecasting, profitability by business line, investment models.
  • Payment operationsThe company's payments prepared and executed on time, on written mandate.
  • Outsourced finance directorBudget, monthly reporting and cash flow — a few days a month.

Working in English

Statutory records are kept in Romanian, as the law requires. Everything you receive — reporting, correspondence, explanations — can be in English.

If you would like to know whether we are a good fit for your company, the first conversation is free and takes about an hour.

Get in touch